Open Innovation at Heineken
Heineken has been experimenting with different models for facilitating ideation with external partners, culminating in the launch of its Innovators Brewhouse 2.0, which aims to
Heineken has been experimenting with different models for facilitating ideation with external partners, culminating in the launch of its Innovators Brewhouse 2.0, which aims to
Dominic Oughton considers two related questions: ‘How relevant is collaboration in innovation, now and going forwards?’ and ‘Does the brand ‘Open Innovation’ still serve any
Rapid changes in the external environment require organizations to embrace the paradigms of ‘Open Innovation’ and ‘Open organization’. Here three different approaches are discussed to
What activity leads to what value/outputs in Open Innovation, and what is the threshold where we decide whether there was a significant ‘open’ aspect? The
Your approach to Open Innovation should be defined by the corporate strategy, say Professor Ellen Enkel. A defender’s strategy needs a different approach to a
Open Innovation (OI) is an approach whereby organisations, originally companies but increasingly governments and NGOs, seek to collaborate with others to deliver innovation.
It has long been an observation from the Open Innovation research group that the ‘outbound’ aspect of OI is massively under-exploited by businesses. So Olaf
Strategic issues and opportunities in the food and drink sector need a joined-up approach to make real progress: sustainability; provenance and obesity can’t be tackled
Revealing interesting findings on the impact of Open Innovation, this paper develops an indicator framework for examining open innovation practices and their impact on performance.
Open innovation is an innovation in itself and therefore has to be effectively managed right from the beginning if it is to be successfully implemented.
There is currently a broad awareness of open innovation and its relevance to corporate R&D. The implications and trends that underpin open innovation are actively
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